Ilava
ABOUT THE BRAND
Ilava is a socially responsible lifestyle brand that uses fashion to empower women and inspire change around the world.
THE PROJECT
Ilava was in need of a digital upgrade after DIY’ing their first branded site. The RP team first concepted an incredible and inspiring brand photoshoot to capture lifestyle and e-commerce content to use across marketing channels. From there, we designed and built a brand new website focused on user experience and conversion. Finally a series of email marketing automations were strategized and built to drive an always on marketing tool for the brand.