IMPROVE YOUR SITE WITH THESE QUICK TIPS
So you have a website but now you don’t know what to do? We are here to give you tips on how to improve your website to make sure it contributes to driving traffic, increasing awareness of your brand, and getting sales!
Even if your website is doing these things, it could always be doing better. Here are some tips for a successful small business website.
Make your site search engine-friendly
You want to do this so people can find your site! How can you do this? By making sure your website has headings, descriptive page titles, and image titles. This basically just means hat they should include relevant keywords!
Make your website mobile friendly
Did you know most people use their phone over their laptop when using the internet nowadays? You want to make sure it is easy for people to use or else they will not bother with it.
Simplify your navigation
Do not overwhelm your client with a ton of tabs, items, and/or options. You want customers to land on your page and easily find what they are looking for.
Add a call-to-action
This is exactly what it sounds like. You want customers to be able to take action in some way whether that is subscribing to your weekly newsletter, downloading information, or scheduling a conversation with you.
Keep your website up to date
Whether that is writing more blog posts, adding more images, or adding sales - you want to make sure people keep coming back and wanting more! This will help pull visitors in and make sure everything is running smoothly.
Incorporate customer reviews
Almost every website I check out, I always check fro reviews to make sure it is a credible company. This will encourage customers to check your page out.
Make sure your contact information is easy to find
Customers are going to want to know how they can reach you. They will most likely have a question about your services, products, or location. Make sure to include your number, email, and location on the bottom of every page.